Case Study - Estee Lauder - Aveda Piccadilly Circus

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Case Study - Estee Lauder - Aveda Piccadilly Circus

Intevi digital poster technology has recently been used by Estee Lauder and their brand Aveda for a pop up installation at Piccadilly Circus tube station.

Estee Lauder will rotate the in-store brand quarterley so a flexible system that can change content on a scheduled basis was vital. 

The Intevi solution is centrally managed over the internet for quick and simple content changes. 

A full range of Samsung displays was used to create  the feature walls ranging from 22" up too 4K 85" 

Full interactive DMX light control was also integrated too allow mood lighting that changes automatically depending on the content being shown for added eye catching effects 

The instore screens are part of the overall Estee Lauder content management system hosted by Intevi which now spans over 100 displays in more than 13 countries for a truley centrally managed network 

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